SpotMe named a Leader in The Forrester Wave™: All-In-One Event Management Platforms, Q4 2024
The Forrester Wave™: All-In-One Event Management Platforms, Q4 2024 has recognized SpotMe as a Leader. Find out more today.
How to Increase Event Attendance: 15 Proven Strategies
You’ve invested months planning an event – securing speakers, creating an agenda, promoting to your audience. But now the big day is fast approaching and registrations are lagging. Panic starts to set in. All your hard work will be for nothing if event attendance is low. Fortunately, there are tried-and-true ways to increase event attendance […]
Webinar Marketing Strategy: The Blueprint to Drive Leads & Sales
Engaging customers and building long-lasting relationships takes up a lot of time and energy. You’ve tried social media, content marketing, and networking. Yet, nothing seems to significantly impact your bottom line. But have you tried webinar marketing? 92% of professionals believe webinars are the best way to engage a large remote audience – Source. Because […]
SpotMe named a Leader in The Forrester Wave™: B2B Event Management Technology, Q1 2023
Audiences want more digitally-driven experiences. In-person event costs are rising. And events need to be more accessible, inclusive, and sustainable. Put the ever-evolving event tech landscape on top of all that, and it sure does make choosing the right event management technology more complex than ever. Forrester has released The Forrester Wave™: B2B Event Management […]
45+ Pre-Event Survey Questions that Skyrocket Attendance [2025]
Pre-event survey questions, when crafted properly, can give you so much more than you could ever imagine. Sure, they’re key to gaging your audience’s level of interest and gaining insights into what they want, need, and expect from your event. But sending out a pre-event survey as part of your pre-event engagement strategy is one […]
12 Key Event Trends: How to Make Your Events Stand Out [2025]
Navigating the ever-evolving landscape of event trends can be a daunting task for any event planner. Rapid changes in technology, fluctuating attendee expectations, and budget cuts create a sense of uncertainty, posing challenges to developing a robust, long-term event strategy that brings a positive ROI. We’ve tapped into the collective wisdom of industry experts, analysts, […]
Live Vs Virtual Events: How To Decide What’s Best
Live vs virtual events… How can you possibly decide between the two? Over the past few years, you may have heard that virtual events are the future. Of course, they offer many advantages over traditional, in-person events. But that doesn’t mean that live events are outdated. In fact, for many enterprises, they’re still the best […]
How To Repurpose Event Content: Content Marketing for Events
Get our free event content repurposing checklist to maximize the impact of your events. Download now. A staggering 94% of marketers repurpose content. That’s because, in today’s world, repurposing original, authentic content is crucial if you want to stand out from AI-generated content and create an event content marketing strategy that delivers both higher attendance […]
Virtual Lead Generation: A Marketing Team’s Guide To Generating Leads With Online Events in 2025
Lead generation through events has long been valued for filling pipelines and generating qualified leads across many industries. You might create an event to court possible partners who are likely to attend, or you simply might be generating leads by increasing the popularity and visibility of your brand. But what about virtual lead generation? As […]
12 virtual event marketing strategies you need to succeed
Virtual events are becoming more and more popular. That means effective virtual event marketing is crucial. But marketing leads are facing challenges when it comes to implementing a virtual event strategy. Enforcing a marketing plan for virtual events requires the same precision as for in-person events. But, with increasing competition in the virtual event space, […]