Events

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From Education to Intelligence: Pre-Launch Omnichannel Strategies That Win

How Medical Affairs can lead the pre-launch moment and turn every HCP learning signal into a business advantage.

April 30th, 2026 | 10:00am ET | 4:00pm CET

Turning KOL Data Into CRM-Ready Action With AI

A practical AI + human QC model to turn KOL engagement into timely CRM follow-up

April 16, 2026 | 10:00am EDT | 4:00pm CEST

When Digital Competes With the Field: How to Make Webinars Work in Pharma

Designing webinars that strengthen the field force and improve HCP journeys

30-minute on-demand webinar

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Measuring Congresses When the Results Are Uncomfortable

How to stop hiding behind vanity metrics and start proving value

30-minute on-demand webinar

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From Booth to CRM: The Human + Tech Congress Formula

How to turn human interactions into measurable, CRM-ready outcomes.

30-minute on-demand webinar

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The New Engagement Model for Next Gen HC

Why outdated tactics are widening the trust gap with today’s clinicians

30-minute on-demand webinar

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Medical Education Reimagined: Designing Events that Drive Lasting Learning

An immersive event exclusively for medical communications professionals.

London | January 21, 2026 16:00-18:00

Mind the Gap: Bridging Web and Events to Unlock Omnichannel Engagement

Designing connected HCP journeys by bridging the gap between web, events, and CRM.

30-minute on-demand webinar

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Beyond the Booth: Turning Congresses into Omnichannel Campai

How to connect pre, during, and post-congress engagement into a unified omnichannel strategy

30-minute on-demand webinar

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The 5 Congress Trends That Will Make or Break Your 2026 Strategy

Inside the new playbook for congress excellence, where data replaces guesswork, AI earns its keep, and every dollar spent delivers measurable impact.

30-minute on-demand webinar

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Global Webinar Platform Rollout: Building a Go-to-Market Model That Drives Measurable Results

Learnings from establishing and executing a webinar-based go-to-market model, across functions and regions.

30-minute on-demand webinar

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Rethinking Omnichannel: Why Pharma Needs to Fix the Process Before AI

How marketing and medical can rebuild customer experience before layering on AI

30-minute on-demand webinar

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Reclaiming Strategic Leadership: How Medical Affairs Can Elevate Congress Impact

Turning Medical Affairs from reactive support to proactive congress leadership

30-minute on-demand webinar

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From Static to Strategic: How Medical Teams Can Start Doing Omnichannel

A practical roadmap for medical teams to scale impact

30-minute on-demand webinar

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THE GREAT DEBATE: Medical congresses are no longer worth the investment.

An Impatient Health Debate

60-minute on-demand webinar

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Beyond the Platform: Driving Internal Adoption to Unlock Omnichannel Impact

Why internal adoption, not technology, determines whether omnichannel delivers HCP engagement.

30-minute on-demand webinar

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Event ROI, Decoded: What Stakeholders Actually Want

In just 30 minutes, learn a practical framework to use the data you already have to get stakeholder buy-in, justify event spend, and show impact across finance, commercial, brand, and medical teams.

30-minute on-demand webinar

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Driving Better Medical Impact After Congress with Event Data and AI

How medical affairs teams can capture better insights, stop wasting effort, and deliver more impact.

30-minute on-demand webinar

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When Multichannel is Good Enough: How to Design Your Engagement Model of Choice

Most pharma teams are chasing a “one size fits all” omnichannel model, but that doesn't match reality. Scaling HCP engagement is only possible when your engagement strategy aligns with your market, message, capabilities and team.

30-minute on-demand webinar

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WEC 2025

MPI's Hosted Buyer Program at WEC St. Louis is the premier experience for event planners.

St Louis | June 18 - 20, 2025

Beyond Reach: How to Use Omnichannel to Drive More Influence with HCPs

Most life sciences teams are investing heavily in omnichannel, but still falling short on outcomes. Why? Because reaching HCPs is not the same as influencing them.

30-minute on-demand webinar

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How to Turn Event Engagement Into Real-World Impact

Real examples, real prompts, and a live demo on using AI to bridge the gap between HCP engagement and action.

30-minute on-demand webinar

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From Disconnected Events to Measurable Engagement: Delivering Congress Results

How a pharma leader turned congresses into high-impact omnichannel touchpoints.

30-minute on-demand webinar

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Cutting Through Compliance Myths to Unlock Better Event Engagement

Practical strategies to make compliance your competitive advantage.

30-minute on-demand webinar

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Transforming HCP Education with On-Demand & Interactive Learning

Discover the 3 secrets to deliver medical education that truly engages HCPs.

30-minute on-demand webinar

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Product Launch Like a Pro: Event Strategies That Actually Work

Designing CX-centric event journeys for product launch: pitfalls, programmatic approach, & DOL advocacy.

30-minute on-demand webinar

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How to Equip Pharma Reps with HCP Event Insights

Empower commercial & medical teams to leverage event data & automations for meaningful HCP engagement.

30-minute on-demand webinar

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Navigating The Evolution of Medical Affairs at Congresses

Congresses in 2025: tech innovations, HCP engagement, data compliance, KOL impact & budgeting strategies

30-minute on-demand webinar

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From Global Vision to Local Impact: A Partnership That Works

Find out what has changed in medical strategy and how to ensure global plans work for local teams.

30-minute on-demand webinar

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Veeva Commercial Summit Europe 2024: 5 Highlights Uncovered

Get an exclusive look at the major innovations, trends & strategies discussed at Veeva Summit 2024.

30-minute on-demand webinar

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Winning HCP Trust: The Inbound Advantage

Learn how to develop a more engaging, trust-based marketing strategy that resonates with HCPs.

30-minute on-demand webinar

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Pharma Webinars: From Chore to Joy in 6 Weeks

Find out how AstraZeneca onboarded SpotMe as their omnichannel webinar engagement platform.

30-minute on-demand webinar

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Congress Logistics & Compliance: From Excel to Excellence

Move beyond Excel & use more efficient tools for smoother congress logistics & better compliance.

30-minute on-demand webinar

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Own the HCP Journey

Discover how events, congresses and experiences can rewrite customer communications.

60-minute on-demand webinar

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HCP Portals: What Does Good Look Like?

Learn how to understand, measure & improve HCP portal performance, helping you make smart investments.

30-minute on-demand webinar

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Congress Strategy & Ops: Never Too Early to Align

Learn the secrets to a unified congress strategy that balance both commercial & medical objectives.

30-minute on-demand webinar

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From Lecturers to Star Webinar Presenters: Turning KOLs into DOLs

Learn how to make your webinars more interactive & keep your audience engaged the whole way through.

30-minute on-demand webinar

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5 Ways Pharma Congresses are Broken & How to Fix Them

Learn practical strategies & see how top companies address challenges in pharma congresses today.

30-minute on-demand webinar

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The Top 3 Content Teasers to Get More HCPs to Your Webinars

Discover the most impactful, the most scalable & the most budget-friendly teasers to boost attendance.

30-minute on-demand webinar

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The 4 Secrets of Compliant Pharma Webinars at Scale

Discover the biggest compliance challenges with pharma webinars & get tips on how to address them.

30-minute on-demand webinar

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Equip Reps with HCP Insights Using the Veeva SpotMe Sync App

Find out how our new Veeva SpotMe Sync App can equip reps with HCP insights to fuel conversations.

30-minute on-demand webinar

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How to Increase Omnichannel HCP Engagement at Scale

Discover how to execute pharma events at scale & drive omnichannel HCP engagement strategies.

30-minute on-demand webinar

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Why a CRM Matters for HCP Events

Discover how a CRM integration can significantly improve HCP engagement.

30-minute on-demand webinar

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How to Help Field Teams with Omnichannel HCP Event Practices

Discover how HCP events can become the field team’s best friend in omnichannel.

30-minute on-demand webinar

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Intelligent Omnichannel Orchestration for HCP Events

Discover how intelligent omnichannel orchestration can turn events into impactful experiences.

30-minute on-demand webinar

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Omnichannel Hard Truths: A No-Nonsense Conversation

Find out the truth about omnichannel & how to tackle its biggest challenges.

30-minute on-demand webinar

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SMM2.0: Event Planners Leading Omnichannel Transformation

Discover how to revolutionize strategic meetings management by merging CX with automation.

30-minute on-demand webinar

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5 Caveats For Global Omnichannel Event Platform Deployment

Discover the 5 key considerations for deploying an omnichannel event platform to your affiliates.

30-minute on-demand webinar

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Omnichannel In-Person Event Engagement for Life Sciences

Explore the 3 essential elements you need to consider for successful in-person field events.

30-minute on-demand webinar

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The Omnichannel Event Engagement Architecture

Demystify CRM, MAP, event platform & HCP portal integration for omnichannel engagement.

30-minute on-demand webinar

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Omnichannel HCP Event Engagement Benchmarks

Discover 3 HCP event engagement benchmarks. Get ideas to boost HCP engagement.

30-minute on-demand webinar

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