life science circleElevating Events for Omnichannel Engagement

Intelligent Omnichannel Orchestration for HCP Events

speaker

David Logue

CCO

Aktana

speaker

Pierre Metrailler

CEO

SpotMe

About the on-demand webinar

HCP events such as medical education webinars, in-person standalone meetings, and congress satellite symposia are amongst the richest channels for pharmaceutical companies. Today, events are no longer point-in-time experiences but episodes of a greater campaign story. And yet, most HCP events are executed as monolithic projects, often leading to poor attendance and impact.

In this session, we explore how intelligent omnichannel orchestration will mobilize your field force and help improve your event results. We will explain what intelligent omnichannel orchestration means, and how it can enhance your event capabilities, drive more registrations, increase attendance, and inform smarter post-event follow-ups.

Why watch

  • Enroll your field teams into event execution and create context and opportunities for reps to engage
  • Discover new ways to improve in-person and virtual event performance to get more registrations, higher attendance and better follow-ups
  • Learn how AI can help create a human touch in your digital event execution

Who should watch

  • Heads of Omnichannel Platforms/Engagement
  • Digital Leads, Digital Marketing Managers
  • Congress & Event Enablement Directors/Managers
  • Heads of Commercial Excellence; Customer Engagement Excellence Managers

Speakers

speaker

David Logue

CCO

Aktana
speaker

Pierre Metrailler

CEO

SpotMe

About SpotMe Life Sciences

SpotMe Life Sciences is the event solution that helps life science companies to create personalized, engaging, and compliant experiences for Healthcare Professionals. From omnichannel webinars and advisory boards to in-person congresses and standalone meetings, SpotMe Life Sciences covers a wide range of medical event use cases, while enabling successful omnichannel strategies through deep CRM integrations including Veeva CRM, Veeva Vault CRM, IQVIA OCE, and Salesforce.

With 22+ years of unrivaled experience in the event technology industry, SpotMe Life Sciences is the first choice for HCP engagement. SpotMe technology is trusted by 15 of the top 20 life science companies.

For more information about how SpotMe Life Sciences can help you increase HCP engagement and gather valuable data to drive effective follow-up, reach out today.

About Aktana

Aktana is the leader in intelligent customer engagement for the global life sciences industry. By ensuring that every customer experience is tailored to individual preferences and needs, Aktana helps life science companies strengthen their relationships with healthcare providers to inspire better patient care.

Today, commercial and medical teams from more than 300 brands use Aktana’s AI-enabled Contextual Intelligence Engine to coordinate and optimize personalized omnichannel engagement at scale. More than half of the world’s top 20 pharmaceutical companies are Aktana customers. Headquartered in San Francisco, Aktana has offices in every major biopharma region around the world. For more information, visit the website.