Why a CRM Matters for
HCP Events

About the on-demand webinar

From one-to-few video calls to complex medical congresses, there is significant fragmentation in how events are managed and integrated with CRM systems. Different parts of the event lifecycle, from planning and approval to execution and follow-up, are often managed in silos.

This fragmentation extends to the data generated from events, which is not seamlessly integrated into CRM systems, leading to a disjointed understanding of HCP interactions and preferences. Could it be time to reevaluate traditional CRM and event management practices?

Join us to explore how the synergy between CRMs and innovative event engagement can lead to more meaningful interactions, deeper insights, and a significant improvement in the quality of engagement with HCPs.

Why watch

• Discover a holistic approach to event management that leads to omnichannel engagement
• Learn how to overcome the challenges of integrating event data
• Understand the role of AI in identifying engagement patterns

Who should watch

• Heads of Omnichannel Platforms/Engagement
• Digital Leads, Digital Marketing Managers
• Congress & Event Enablement Directors/Managers
• Heads of Commercial Excellence; Customer Engagement Excellence Managers

Speakers

Chris Wade

Associate Vice President,
Strategic Solutions

Exeevo

Pierre Metrailler

CEO

SpotMe

About SpotMe Life Sciences

SpotMe Life Sciences is the event solution that helps life science companies to create personalized, engaging, and compliant experiences for Healthcare Professionals. From omnichannel webinars and advisory boards to in-person congresses and standalone meetings, SpotMe Life Sciences covers a wide range of medical event use cases, while enabling successful omnichannel strategies through deep CRM integrations including Veeva CRM, Veeva Vault CRM, IQVIA OCE, and Salesforce.

With 22+ years of unrivaled experience in the event technology industry, SpotMe Life Sciences is the first choice for HCP engagement. SpotMe technology is trusted by 15 of the top 20 life science companies.

For more information about how SpotMe Life Sciences can help you increase HCP engagement and gather valuable data to drive effective follow-up, reach out today.

About Exeevo

Exeevo empowers Life Sciences organizations with next-generation intelligent customer solutions that navigate the complexities of modern healthcare. Our solutions help forge deep, meaningful personalized connections that elevate organizations to new heights of efficiency, customer engagement, and commercial success. For more information, visit the website.