life science circleElevating Events for Omnichannel Engagement

Intelligent Omnichannel Orchestration for HCP Events

speaker

David Logue

CCO

Aktana

speaker

Pierre Metrailler

CEO

SpotMe

About the on-demand webinar

HCP events such as medical education webinars, in-person standalone meetings, and congress satellite symposia are amongst the richest channels for pharmaceutical companies. Today, events are no longer point-in-time experiences but episodes of a greater campaign story. And yet, most HCP events are executed as monolithic projects, often leading to poor attendance and impact.

In this session, we explore how intelligent omnichannel orchestration will mobilize your field force and help improve your event results. We will explain what intelligent omnichannel orchestration means, and how it can enhance your event capabilities, drive more registrations, increase attendance, and inform smarter post-event follow-ups.

Why watch

  • Enroll your field teams into event execution and create context and opportunities for reps to engage
  • Discover new ways to improve in-person and virtual event performance to get more registrations, higher attendance and better follow-ups
  • Learn how AI can help create a human touch in your digital event execution

Who should watch

  • Heads of Omnichannel Platforms/Engagement
  • Digital Leads, Digital Marketing Managers
  • Congress & Event Enablement Directors/Managers
  • Heads of Commercial Excellence; Customer Engagement Excellence Managers

Speakers

speaker

David Logue

CCO

Aktana
speaker

Pierre Metrailler

CEO

SpotMe

About SpotMe Life Sciences

SpotMe is an enterprise event platform that helps life science organizations deliver great end-to-end events with fully compliant event technology and battle-tested professional event services. Run in-person, hybrid, and virtual events with a branded event app, offer a personalized journey, and get deep data insights that flow into your CRM, all with the support of certified and experienced event professionals.

SpotMe is trusted by 12,000+ global Fortune 500 business leaders, including 10 of the top 20 life science and pharmaceutical companies. For more information about how SpotMe can help you run better events, reach out today.

About Aktana

Aktana is the leader in intelligent customer engagement for the global life sciences industry. By ensuring that every customer experience is tailored to individual preferences and needs, Aktana helps life science companies strengthen their relationships with healthcare providers to inspire better patient care.

Today, commercial and medical teams from more than 300 brands use Aktana’s AI-enabled Contextual Intelligence Engine to coordinate and optimize personalized omnichannel engagement at scale. More than half of the world’s top 20 pharmaceutical companies are Aktana customers. Headquartered in San Francisco, Aktana has offices in every major biopharma region around the world. For more information, visit the website.